OpenAI recently showcased a remarkable video created using Sora, an AI model designed for generating video content. The video, crafted by professional filmmaker Tammy Lovin, highlights the potential of Sora as a tool for creative collaboration. Lovin, a digital artist and creative director at Tammy Studio, specializes in 3D and emerging technologies within XR and AI. Her experience with Sora has been transformative, opening up new avenues for her artistic expression.
In her words, working with Sora feels like a true collaboration: “What I love most about Sora is that I feel like I am co-creating with it. It feels like teamwork, in the smoothest and most idealistic way possible. Not being on a solo journey has been pretty significant to me.” This partnership with AI has allowed Lovin to bring to life the surreal visuals and imaginative scenes that she had envisioned since childhood but never had the means to fully realize.
The video itself is a testament to the power of Sora. It transitions seamlessly from a neon carwash, where waves sweep you away, to a man walking through clouds, and finally to a woman illuminating a beach. These visuals were entirely generated by Sora, with Lovin adding sound and final edits using traditional filmmaking software.
Lovin describes the process as magical, noting that the ability to manifest her imaginative ideas in video form is a dream come true. “Ever since I was a kid, I had these montages and surreal visuals about certain things I was seeing in reality, and I’d picture them differently. But since I didn’t become a producer or director, they never really came to life until now.”
